Keeping your brand consistent across every video
Consistent colour, type, music and rhythm make your videos recognisable at a glance. A complete guide for teams and brands.
The video for this lesson is coming soon
Until then, the written guide on this page covers every step.
Read the written guide01Video identity02Colour and type03Music and rhythm04A dedicated style05Working as a team
In this lesson you'll learn
- Defining your video identity
- Building a dedicated brand style
- Keeping a team's exports consistent
Written guide
The same lesson, step by step in writing — for when you can't watch.
Step 1: Write a one-page brand guide
Pin down two main colours, one typeface and a music mood — that single page is the base of your custom style.
Step 2: Request a dedicated style
On the Business plan, our team turns your guide into a dedicated style available only in your account.
Step 3: Everyone uses the same style
Team members edit with the same style — the result looks like one editor made every video.
